website design
My business coach keeps telling me to get my website up, but I don’t know where to start…
By Agnes Ikotun
And rightfully so on both counts! As a coach or therapist, you have the big vision of helping a lot of people and tons of ideas to get there. You know that the internet is a good place to get your message out there in a big way, but you are not a designer, writer or web technician (and you don’t want to be!) Maybe you have tried to get your website up, but aren’t happy with the results because it just doesn’t reflect the real deal you.
You want to get e-visible and to stand out online…
…someone to present you and your business in a way that is unique and as special as you and your services. Most of all, you’ve got to do it using a minimum of your time — time that is better spent developing and growing your business and working with your clients. In other words, doing rewarding, valuable, and yes, income-producing activities.
6 Common Website Mistakes That Are Costing You Money
By Agnes Ikotun
Long gone are the days when you could just throw up any old Website and expect it to drive leads, bring in clients, make sales or grow your list. It’s simply become way too competitive out there. If your site isn’t designed specifically to get your ideal client or customer to take notice—and take action—they probably won’t.
This is even more important if you’re using social media and other kinds of marketing to drive traffic to your Website or blog (and you should be!). Because if it isn’t designed strategically your site is going to keep costing you far more than it makes you. Not a good thing.
How Often Should A Website Be Redesigned?
By Agnes Ikotun
I get asked very often how frequently should a company get their website redesigned and I usually say between a year and a half to two years. Having said that, it’s important to revisit a website every time there is a change in the company’s industry, business and marketing plan.
Internet technology changes very quickly and you cannot afford for your website to be out-dated as this reflects on your company. Websites should be reevaluated every three months for content tweaks, images replacements, and links corrections. You can’t leave a website alone for a long periods of time as your website creates an impression of your business- positive or negative.
You should re-examine your website more often than not. If it’s been a year since your website had any changes, it is way past due for a revision.
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