Client Attraction Custom & WordPress Websites & Internet Marketing for Coaches, Therapists, Speakers & Authors » branding

10 Things People Won’t Tell You About Your Website

Agnes Ikotun — Fri, 18 Nov 2011 14:15:19 +0000

My absolute most favorite thing to do after meeting someone both online and offline is visit their website. Many times I like what I see…both in design and messaging. But there are times when I visit a website and I think, I wish I could say something to the business owner about their website but I can’t because it won’t be positive feedback. This got me thinking about the things people would more than likely not tell you about your website.

Here are my top 10 things people won’t tell you about your website:

Your website looks home-made.
Your website does not speak to your market
Your website has many spelling and grammatical errors
Many links on your website aren’t working
The images on your website are not of great quality
Your website is difficult to navigate
Your website does not have any “call to action”
Your free gift is not set up correctly
Your website is too cluttered
You should take down empty pages

The reason why people won’t say anything is because you haven’t asked them to. It’s so much easier to give positive feedback than negative feedback especially when your opinion has not been solicited.

You might almost have a panic attack when you ask for feedback about your website/business from someone that you value their opinion and know that they would give you honest feedback. But ask all the same.

A while ago, someone mentioned that I had a stock photo on my site that had a watermark on it. I was so glad that she said this because I had asked for feedback. The watermarked photo on my site had been on my home page for almost a year and I’d missed it! We had put some text over the photo instead of the purchased version, so you could easily miss seeing the watermark if you didn’t look at it long enough and I saw the photo almost everyday! This is one of the reasons why you should ask more than a few people to review your website because everyone sees some different.

You have my permission to review my website but please be kind in your feedback delivery. I would rather have feedback that would be helpful than bury my head in the sand. We should use feedback as opportunity to correct errors, enhance our brands and grow our businesses.

Also don’t hesitate to ask me for feedback about your business website…I would be kind in delivering my constructive criticism and better yet, positive feedback if that is the case – won’t you love that! I won’t just be giving feedback but would also work with you in fixing the problem areas…only if you Ask.

Contact me for your complimentary website review and don’t hesitate to schedule a Branding and Marketing Discovery Session for your business.

Also don’t hesitate to download my free gift to you, a blueprint/guide Is Your Website Holding You Back? 7 Easy Ways to Attract and Retain Customers on Your Website. This guide is jam packed with valuable information that you can use immediately to enhance your website and business.

5 Ways to Lose Business via your Website

Agnes Ikotun — Fri, 18 Sep 2009 15:31:36 +0000

I heard a very interesting comment on the news this morning: “Court defendants who were smartly dressed during their sentencing got lesser sentence terms compared to these who were dressed shabbily.” This got me thinking about websites, can you lose business by having a shabby website? How is your website representing your business? Is your website gaining or losing you business?

Here are five simple ways that your website could be losing you business:

Slow Page Loads: People get really frustrated when pages take long to load. If you have this problem then check the size of your images and ensure that their sizes are optimized to load quicker while still maintaining the integrity of these images. Find ways to optimize your pages as well, also contact your web hosting company about this issue if everything you’ve tried hasn’t resolved the issue.

Dead/Broken Links: No one likes to click on a link and it goes to a “not found” page. Use a good broken links checker regularly to ensure that all your links are valid. A great tool to use for checking links is the W3C links checker.

Inactive Contact Forms: Imagine someone who is really interested in your products and/or services and then they’d taken the time to complete your contact form, click on the send button and NOTHING HAPPENS! Many people would immediately move on to the next person.

Poor Navigation: It’s important to give visitors to your website many ways to navigate through your web pages. It comes highly recommended from the usability point, to have more than one way to click through pages.

Visible Contact: Not every potential client wants to use your contact form. So create other options for they to contact you via. Some people like to send emails and some like to speak to a person. Adding an email address link and telephone number can make a difference.

Taking into consideration the mentioned above points can makes a huge difference in whether you gain more business or not.

Virtual Assistants – What Sets You Apart From Your Competitors?

Agnes Ikotun — Wed, 05 Aug 2009 15:29:53 +0000

The virtual assistant industry is growing by leaps and bounds on a daily basis. Business owners have discovered that hiring a virtual assistant can be both cost-effective and instrumental in helping business owners accomplish their goals. Likewise, individuals in the workforce are realizing that they have a marketable talent. The skills that they have developed in the administrative field can lead them to a profitable future as a Virtual Assistant. However, with the virtual business industry expanding, there are more virtual assistants competing for contracts and projects. Here is where you need to determine what makes you different and makes you stand out in the crowd. Read More…