Business Success

07 Nov

Content Really Is King!

By Agnes Ikotun


You have a beautiful website with all the bells and whistles. You have promoted your business to the best of your ability. You’ve spent both time and money but can’t see any return or you are not getting the kind of results you want: the people connecting with you are not your ideal clients or customers.

Have you really looked at your content? Have you really really read through your website with a fresh pair of eyes? It would be worth your while to ask for a second opinion.

Your website might just be what is holding you hostage.

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21 Sep

Business Showcasing

By Agnes Ikotun


My favorite thing to do on the Internet is visit websites! I’m always excited about seeing other websites and I get inspired in the midst of all this as well.

In these latter parts of the year, a lot of business owners are working on revamping their websites and I do know that a lot of the websites that I use for various reasons are rolling out their new sites instead of waiting till the start of the upcoming year.

Are you thinking about rolling out a new dynamic website for 2011? Here are some questions on an important aspect of having a business website:

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10 Sep

Is Your Website Representing?

By Agnes Ikotun


It takes time, energy, and creativity to design a website that accurately represents the service or product your business offers. This can seem like a daunting task for anyone unfamiliar with the design process – and even for people acquainted with it. Your goal is for your website to show the world who you are and what you can do. So, if you’ve been struggling with fine tuning your business website or you don’t even have a website!, continue reading these reasons why you shouldn’t delay any longer:

  1. A professionally designed website gives you an edge over your competitors.
  2. To potential customers, your website is like a store and your business card.
  3. Your website acts as an interface between your organization and the rest of the world, year round.
  4. Critical points of building an online business presence is having an appealing, informative & interactive website.
  5. Having a great website is an absolute first step in creating a marketing brand for your company.
  6. Your website is a great way to communicate with potential customers.
  7. Usability of your website can convert more people to purchase services from your business.
  8. Well designed web sites work so that your company is well-presented in the business environment
  9. Your website is a reflection of the way you do business.
  10. Your website has the potential to give your business a larger customer base online.

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30 Aug

Importance of Web Directory Submission in SEO

By Agnes Ikotun


I get asked a lot what Search Engine Optimization (SEO) means and what is does for a business website. In Wikipedia, Search Engine Optimization (SEO) is defined as the process of improving the visibility of a web site or a web page in search engines via the “natural” or un-paid (“organic” or “algorithmic”) search results.

Other forms of search engine marketing (SEM) target paid listings. In general, the earlier (or higher on the page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines. For more information on the history of SEO, visit the SEO Wikipedia page.

Our SEO activities at AIVS include:

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11 Aug

Blog Commenting Etiquette

By Agnes Ikotun


I’ve wanted to write about blog commenting for a while, as its become one of my pet peeves. Blog commenting is a great SEO activity for developing relationships with other businesses and potential clients. But it seems like many people aren’t working it in the right manner.

It’s quite sad when a business owner pays their hard earned money to an SEO company for link building campaigns. And what these so called SEO experts do is make ridiculous and generic comments at the most inappropriate places; which by the way never get approved or published. I’ve reached the point where I close comments on new posts after a short while because I get the silliest comments.

Here are examples of comments I’ve gotten in the last 2 days:

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25 Jul

Why Hire A Web Designer

By Agnes Ikotun


A lot of business owners start their businesses with an extremely small budget so it makes sense do everything themselves including putting up their websites. With the many variety of site builder tools provided by web hosting companies and FREE non self hosted services like Blogger, WordPress.com and etc, you can get a good looking site up in less than a day.

So you say to yourself why would you need the services of a trained web designer, if you can get it done on your own.

Sooner or later, it gets to the point where you need your business website to reflect your commitment to your business.

Do not think that the well informed potential client would have a positive impression when they view your website as “homemade”.

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Testimonials

Thanks Agnes Ikotun for your continuous help and expertise. You've done a great job at designing my websites, sales pages and newsletter design. My sites are beautiful! You helped me through my initial mistakes (before I connected with you). I was very intimidated by websites, hosting, logos all those new tasks left me feeling hopeless and frustrated. Key to Stress-free Living | Thriving Stress Free

Linda Hampton RN, MSN
Attract Clients Out of Thin Air
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